In the digital age, most businesses rely on web traffic to support their business in some way. For some, a consistent stream of visitors means lots of leads or sales, and dollars directly into their pockets. Other businesses are looking for visibility among their competitors and to ensure brand credibility with a professional web presence. [...]
12 critical strengths of the perfect online marketing team
On the Convince and Convert blog, Paul Roetzer shared his perspective on what the future of online marketing looks like. He presents the “hybrid marketer”– a multidisciplinary marketing strategist–as the key to marketing success online in the future. He says: Forward-thinking organizations seek hybrid professionals who are highly proficient writers, analytical and tech savvy, with a [...]
Easily Track Your Website Traffic with Google Analytics’ Visitors Flow Tool
Have you ever wondered how people interact with your website? What pages are they most likely to go to and in what order? After seeing your portfolio, are visitors eager to contact you through your contact us page? Is there a page that causes visitors to leave? Google Analytics has long been the go-to option [...]
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